The Baby Show, NZ
Bumps, births, babies and beyond - there's so much value to be had at New Zealand's largest parenting exhibition! From tips and tricks by leading experts to show only specials, the Baby Show is a must attend event for all mums, dads and parents-to-be.
Working as the Event and Sales Manager for The Baby Show, I was responsible for managing the team, the show, along with stand and sponsorship sales of $1million at The Baby Show in Auckland.
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01
Sales & Event Manager
Worked year round selling exhibition space and sponsorship. Noteworthy among these sponsorships were the Lego Kids Zone, the Huggies Nappy Changing Area and Volvo as the main car sponsor.
02
Event Management
The Auckland Baby Show attracts over 13,000 visitors for each event. Created marketing campaign with marketing department to work at attracting visitors and exhibitors to the event. Marketing included TV, radio, billboards, print, and social.
03
Staff Management
Managed The Baby Show Sales Executive and teams onsite, including event setup and selling exhibition space for the following year.
04
PR
Promoted the events via radio, tv, media. Example news interview seen in this video.
